That said, women who are actually babywearing *right now* probably had a baby quite recently, and thus are statistically likely to be in fluctuating-hormone, sleep-deprived territory when everything seems fairly upsetting (I admit, I cried at cute puppy commercials those first few months). Once we’ve reverted to our normal, more rational selves, a lot of us have constructed new, altered identities for ourselves as “mothers,” and many of those identities tend to be built around a particular set of perceptions about what “good mothers” do, care about, etc. When someone attacks that set of perceptions we’ve incorporated into our pictures of ourselves, it feels like a personal attack. Or that’s my two cents’ worth of a guess, anyway. (I personally thought the ad was one more dumb, slightly degrading commercial in a sea of such things, sigh.)

Women think in a primarily emotive manner and react as such. We see things like this as direct attacks on what we “believe” in. For the most part, we’ve researched the hell out of babywearing just like we’ve done everything else..so when someone tries to poke fun at our beloved babywearing we go on the attack without really thinking of the reasons behind the comments in the first place.

Men are just the opposite and for the most part address issues such as this from a logical standpoint and react accordingly.

Mind you, these are generalizations. I know there are women who are logical and men who are extremely emotional. It just happens to be a general trend to the opposite.

Women and men need to have these differences to truly succeed as parents.