Wednesday, April 4th, 2007
Domo-kun comes to America
I am personally excited
to report to regurgitate from an e-mailed news release that Domo-kun is coming to America. Domo-kun is the mascot of the Japanese NHK public broadcasting corporation. I love him because he’s an oddly cute stuffed animal.
Buying Domo-kun products has traditionally required going through a costly importer, like I did when I bought my daughter a plush Domo-kun doll. One would hope domestic prices will be a bit lower.
Today’s news is that the Play Along toy company has been signed as the North American licensee for the brand. Plush dolls, figures and playsets will be sold this fall in conjunction with Domo-kun’s U.S. debut on Nickeloden’s Nicktoons Network. The targeted age range is pre-teens, but folks like me may be drawn to the campy kitsch factor of Domo-kun.
The company that brokered the licensing deal describes Domo the following way (apparently he’s now known as "Domo" instead of Domo-kun).
Who is this mysterious creature that was hatched from an egg? Upon closer inspection we see that his monster-like features conceal a gentle soul with a body of pure fluff. Domo just can’t stop watching television. Is this a problem? Perhaps it is if you’re already a sloppy creature whose daydreams often lead to disasters. Be careful not to disturb Domo as he sometimes farts when upset.
Yes, I am aware of the irony of embracing a TV mascot while simultaneously choosing to shield my daughter from TV in her early years. It’s a crazy mixed up world.
See previous: How my Daughter Fell in Love with Domo-kun