Monday, March 19th, 2007
Stroller Exercise Programs: Dads are Fat and It’s All Moms’ Fault
A national stroller fitness program is coming to our neck of the woods this week, a franchise called Stroller Strides. Before today I didn’t know such a thing existed as a formalized money-making enterprise.
So, what is a stroller fitness program? It’s essentially a health club for parents of young kids with strollers. Did I say parents? Sorry, I meant mothers. Stroller Strides is "for moms with their babies."
The exercises Stroller Strides provides are stated thusly:
"Each class consists of a warm up, a power walk and ‘stations’ where we do a variety of body toning exercises. We use exercise tubing (which we provide you with), the stroller and the environment to create our gym."
There are indoor and outdoor versions. Our local franchise will be located inside a mall and charge a $50 sign-up and $45 monthly membership. Check the Stroller Strides web site for your individual area’s pricing.
The company is also associated with LUNA Moms Club, which looks to be a regular parent-baby group just likes ones that form naturally across the country, except without the dads. The Moms Club appears to be free, although when you sign up there is a disclaimer which includes the following clause: "I understand that my name, photograph, voice or likeness may be used by Clif Bar or [Stroller Strides] in connection with the promotion of the Program."
Now consider that the LUNA name refers to a range of food products made by Clif Bar & Co. Not surprisingly, there is another associated program called Live Learn Eating Awareness and Nutrition (LEAN) for women, which one might guess includes literature about LUNA food products.
There are two ways to look at these programs.
First: Wow! A company is making money promoting healthy lifestyles for women. Plus, this program is a great way for isolated mothers to reach out and meet other mothers. Bravo!
Second: Uh, for nearly the same cost, I, a dad, will join a free informal parents’ group that has no commercial ties or gender requirements and pay to join a health club similarly free of restrictions. Both of these organizations allow my spouse and I to participate together. Plus, our health club has on-site daycare, diverse exercise options and, if we actually get into the rhythm of regular exercise, will continue to be a viable option long after our daughter has outgrown her stroller.
Now see Daddy sit at home and balance beer cans on his ever-expanding belly, I guess. Or did I miss something? Between sympathy eating and sleepless upheaval of my daily lifestyle, I put on extra pounds from having a baby, too.